← Bernie Hogan

Mixing in Social Media

Bernie Hogan · 2015 · Social Media + Society

DOI

[PLACEHOLDER: Editorial annotation on mixing and integration across social media platforms.]

Appears in themes

Uses the social life of vinyl records as an analogy to reconceptualize social media as many-to-many affordances rather than a unified technology suite. This reframing highlights how platform design choices about mixing, specifically what content surfaces alongside what other content, shape users' informational environments in ways that are invisible but consequential.